| Social Media Marketing: An Hour a Day |  | Author: Dave Evans
Creator: Bratton, Susan
Publisher: John Wiley and Sons
Category: eBooks
In Stock
Rating:  37 reviews
Sales Rank: 13,422
Format: Kindle Book
Media: Kindle Edition
Pages: 432
Number Of Items: 1
Dewey Decimal Number: 658.872
ASIN: B0027976RC
Publication Date: October 13, 2008
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Product Description
If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like YouTube.
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| Customer Reviews:
Showing reviews 1-5 of 37
 I am amazed at the wealth of knowledge May 8, 2010
Ben Price (Vancouver WA)
I have used Sean Odom's SEO for 2010 and this book and gained a wealth of knowledge. Between the two books, I must say that my website has done about as well as it could be. In two months it has gone from Page 66 on Google to page 2 and is now on page 1 of Bing. My sales have increased 20 times. SEO and Social Media absolutely work!
 A pretty good attempt to apply marketing theory to social media April 2, 2010
S. Florio
0 out of 1 found this review helpful
Some interesting theory about purchase funnels and social feedback cycles that attempt to impose some kind of marketing logic on the wild and woolly social media space. There may not be enough practical information for some, particularly those folks who are not yet at home on social sites, each of which has its own jargon and rules.
Superb import from US to UK March 16, 2010
Edward James
0 out of 1 found this review helpful
Superb book, well done to the author. As an author myself I am very critical on books that explain issues and suggest developments, they must develop along a logical line. This book is crystal clear. As a Brit I did find the USA refs a little irritating but it is a US book so that goes with the territory. Well done to the author, an excellent book.
http://www.paulhinesmarketing.com March 13, 2010
Paul G. Hines (Naples Florida)
0 out of 2 found this review helpful
This is one of the best books I've read this year on social media marketing. I love the worksheets and the subject matter is right on.
 I was't blown away... January 16, 2010
Dale Little, Business Strategist
1 out of 2 found this review helpful
I wasn't blown away by the information or layout. This book covers the same territory that has been covered in other social media books. It does break the information and suggestions into recommended one hour portions; however, with a learning curb for social media newbies one hour is possibly not enough time for the proposed tasks.
Showing reviews 1-5 of 37
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